Ingredient list and allergens
Ingredient list and allergens
Pure Vanilla: Soy protein, rice protein, pea protein, coconut milk powder (coconut milk, maltodextrin), aroma, leucine powder (L-leucine, sunflower lecithin), thickener (guar gum), sweetener (steviol glycosides from stevia), vanilla powder. Produced in a facility that also handles cereals containing gluten, eggs, soy, milk and lupin.
Chocolate Hazelnut: Soy protein, rice protein, pea protein, defatted cocoa powder, aroma, coconut milk powder (coconut milk, maltodextrin), leucine powder (L-leucine, sunflower lecithin), thickener (guar gum), sweetener (steviol glycosides from stevia). Produced in a facility that also handles cereals containing gluten, eggs, soy, milk and lupin.
Banana Bread: Soy protein, rice protein, pea protein, aroma, coconut milk powder (coconut milk, maltodextrin), leucine powder (L-leucine, sunflower lecithin), banana powder, thickener (guar gum), cinnamon, sweetener (steviol glycosides from stevia). Produced in a facility that also handles cereals containing gluten, eggs, soy, milk and lupin.
Iced Coffee: Soy protein, rice protein, pea protein, instant coffee extract (decaffeinated), coconut milk powder (coconut milk, maltodextrin), leucine powder (L-leucine, sunflower lecithin), aroma, thickener (guar gum), sweetener (steviol glycosides from stevia). Produced in a facility that also handles cereals containing gluten, eggs, soy, milk and lupin.
Suggested Use
Suggested Use
As a protein shake: mix one sachet (30 g) with 300 ml of liquid. Pure Vanilla and Banana Bread taste best with oat, soy or any other milk; Iced Coffee is best with water, especially over ice; Chocolate Hazelnut works with both. For best results, use a shaker.
All four flavours also work in smoothies, overnight oats and baking.
Nutritional Information
Nutritional Information
Pure Vanilla: 23 g protein per serving | 112 kcal per serving | 2.5 g leucine per serving | 4.7 g BCAAs per serving
Nutritional Value (per 100g): Energy: 1585 kJ, Calories (kcal): 375, Fat: 4.5 g - of which saturates: 1.7 g, Carbohydrates: 4.6 g - of which sugars: 1.8 g, Dietary fibre: 3.5 g, Protein: 77.2 g, Salt: 1.63 g.
Nutritional Value (per 30g serving): Energy: 476 kJ, Calories (kcal): 112, Fat: 1.3 g - of which saturates: 0.5 g, Carbohydrates: 1.4 g - of which sugars: 0.5 g, Dietary fibre: 1.1 g, Protein: 23.1 g, Salt: 0.49 g.
Chocolate Hazelnut: 21 g protein per serving | 110 kcal per serving | 2.5 g leucine per serving | 4.5 g BCAAs per serving
Nutritional Value (per 100g): Energy: 1544 kJ, Calories (kcal): 365, Fat: 4.9 g - of which saturates: 2.1 g, Carbohydrates: 6.3 g - of which sugars: 1.3 g, Dietary fibre: 5.8 g, Protein: 71.0 g, Salt: 1.61 g.
Nutritional Value (per 30g serving): Energy: 463 kJ, Calories (kcal): 110, Fat: 1.5 g - of which saturates: 0.6 g, Carbohydrates: 1.9 g - of which sugars: 0.4 g, Dietary fibre: 1.7 g, Protein: 21.3 g, Salt: 0.48 g.
Banana Bread: 22 g protein per serving | 112 kcal per serving | 2.5 g leucine per serving | 4.5 g BCAAs per serving
Nutritional Value (per 100g): Energy: 1583 kJ, Calories (kcal): 374, Fat: 4.5 g - of which saturates: 1.7 g, Carbohydrates: 8.4 g - of which sugars: 4.7 g, Dietary fibre: 3.8 g, Protein: 73.1 g, Salt: 1.49 g.
Nutritional Value (per 30g serving): Energy: 475 kJ, Calories (kcal): 112, Fat: 1.3 g - of which saturates: 0.5 g, Carbohydrates: 2.5 g - of which sugars: 1.4 g, Dietary fibre: 1.2 g, Protein: 21.9 g, Salt: 0.45 g.
Iced Coffee: 22 g protein per serving | 112 kcal per serving | 2.5 g leucine per serving | 4.6 g BCAAs per serving
Nutritional Value (per 100g): Energy: 1576 kJ, Calories (kcal): 372, Fat: 4.1 g - of which saturates: 1.6 g, Carbohydrates: 8.6 g - of which sugars: 1.5 g, Dietary fibre: 3.2 g, Protein: 73.5 g, Salt: 1.61 g.
Nutritional Value (per 30g serving): Energy: 473 kJ, Calories (kcal): 112, Fat: 1.2 g - of which saturates: 0.5 g, Carbohydrates: 2.6 g - of which sugars: 0.5 g, Dietary fibre: 1.0 g, Protein: 22.1 g, Salt: 0.48 g.
Amino Acids
Amino Acids
Amino acid profile per 30 g sachet for each flavour.
Pure Vanilla: 9.3 g essential amino acids, 4.7 g BCAAs, 2.5 g leucine.
L-isoleucine*: 0.95 g, L-leucine*: 2.56 g, L-lysine*: 1.25 g, L-methionine*: 0.46 g, L-phenylalanine*: 1.18 g, L-threonine*: 0.76 g, L-tryptophan*: 0.32 g, L-valine*: 1.22 g, L-histidine*: 0.60 g, L-arginine: 1.80 g, L-tyrosine: 0.81 g, L-cysteine: 0.65 g, L-alanine: 1.09 g, L-asparagine/aspartic acid: 2.38 g, L-glutamine/glutamic acid: 4.25 g, Glycine: 0.99 g, L-proline: 1.11 g, L-serine: 0.99 g.
Chocolate Hazelnut: 8.6 g essential amino acids, 4.5 g BCAAs, 2.5 g leucine.
L-isoleucine*: 0.87 g, L-leucine*: 2.51 g, L-lysine*: 1.13 g, L-methionine*: 0.40 g, L-phenylalanine*: 1.09 g, L-threonine*: 0.70 g, L-tryptophan*: 0.28 g, L-valine*: 1.11 g, L-histidine*: 0.55 g, L-arginine: 1.62 g, L-tyrosine: 0.72 g, L-cysteine: 0.58 g, L-alanine: 0.98 g, L-asparagine/aspartic acid: 2.19 g, L-glutamine/glutamic acid: 3.86 g, Glycine: 0.89 g, L-proline: 1.00 g, L-serine: 0.92 g.
Banana Bread: 8.8 g essential amino acids, 4.5 g BCAAs, 2.5 g leucine.
L-isoleucine*: 0.90 g, L-leucine*: 2.47 g, L-lysine*: 1.16 g, L-methionine*: 0.44 g, L-phenylalanine*: 1.12 g, L-threonine*: 0.72 g, L-tryptophan*: 0.31 g, L-valine*: 1.16 g, L-histidine*: 0.57 g, L-arginine: 1.71 g, L-tyrosine: 0.74 g, L-cysteine: 0.64 g, L-alanine: 1.03 g, L-asparagine/aspartic acid: 2.21 g, L-glutamine/glutamic acid: 4.01 g, Glycine: 0.94 g, L-proline: 1.03 g, L-serine: 0.94 g.
Iced Coffee: 9.0 g essential amino acids, 4.6 g BCAAs, 2.5 g leucine.
L-isoleucine*: 0.90 g, L-leucine*: 2.58 g, L-lysine*: 1.19 g, L-methionine*: 0.42 g, L-phenylalanine*: 1.12 g, L-threonine*: 0.73 g, L-tryptophan*: 0.29 g, L-valine*: 1.15 g, L-histidine*: 0.57 g, L-arginine: 1.68 g, L-tyrosine: 0.75 g, L-cysteine: 0.60 g, L-alanine: 1.01 g, L-asparagine/aspartic acid: 2.27 g, L-glutamine/glutamic acid: 4.08 g, Glycine: 0.95 g, L-proline: 1.06 g, L-serine: 0.95 g.
* essential amino acid. Calculated from each flavour’s protein content. Values per 100 g protein and per 100 g powder are on each flavour’s product page.
Which flavour is for you?
Swipe →-
2 sachets
Pure Vanilla
Creamy, mellow vanilla and our most versatile flavour. Delicious with oat or soy milk, and the perfect base for smoothies, bowls and baking.
View the 900 g bag → -
2 sachets
Chocolate Hazelnut
Rich dark cocoa with hazelnut notes, closer to dark chocolate than to milk chocolate. Just as good with water as with milk.
View the 900 g bag → -
2 sachets
Banana Bread
Ripe banana with a warm hint of cinnamon. Lovely with milk, and made for banana pancakes and baked oats.
View the 900 g bag → -
2 sachets
Iced Coffee
A creamy, latte-style coffee flavour made with decaffeinated coffee. Refreshing with cold water over ice, or extra creamy with milk.
View the 900 g bag →
What people say about the taste
4.9 / 5 from 200+ reviews
-
★★★★★
"An amazing choice if you're unsure about which flavour to get… all very different. They aren't too sweet, and they are all very creamy."
MartaSample Pack -
★★★★★
"It literally tastes just like banana bread, with just the right amount of sweetness and a perfect texture."
FabianBanana Bread -
★★★★★
"The chocolate and hazelnut flavours are so well balanced, you can really taste both."
SarahChocolate Hazelnut -
★★★★★
"Most go for a sweet taste, but WAM Iced Coffee surprised me with straight-up coffee tastiness wrapped in a creamy texture."
JanIced Coffee -
★★★★★
"Finally a vanilla protein that isn't insanely sweet. The taste is subtle and clean, which makes it perfect for smoothies and baking…"
ChristiannePure Vanilla -
★★★★★
"Really creamy and not grainy or chalky at all like some other vegan powders."
ReijaPure Vanilla sample
A note from Anna
Why I made the Sample Pack
I know how frustrating it is to buy a big bag of protein powder and then not enjoy it. So I made it easy to try first: two sachets of each flavour, enough to taste each one as a shake and in a recipe. When one becomes your favourite, you'll know exactly which bag to get.
– Anna, PhD chemist and founder of WAM
Found your favourite?
Every flavour comes in a 900 g bag (30 servings) for €35. Shipping is free from €60, so two bags ship free.
Shop the 900 g bagsWhy WAM Protein?
Most vegan protein powders taste artificial, clump in the shaker or feel gritty. We made WAM to fix that. It's sweetened with a small amount of stevia instead of sucralose, tastes balanced rather than sugary, and mixes smooth and creamy thanks to coconut milk powder.
Each 30 g serving provides 21–23 g of protein, and protein contributes to the growth and maintenance of muscle mass. WAM was developed by a PhD chemist and sports nutritionist for anyone who wants a dairy-free protein that fits easily into everyday life.
Created in Spain, made in Germany. No plastic scoop in the bag.
Which flavour should I try first?
Which flavour should I try first?
Whichever sounds most like your favourite café order. Pure Vanilla and Banana Bread are lovely with any type of milk, Iced Coffee is refreshing with cold water over ice, and Chocolate Hazelnut is great either way. There are two of each: why not try one as a shake and one in a recipe?
How sweet is it?
How sweet is it?
Not very sweet. All four flavours use a tiny amount of stevia and no sucralose, so they taste less sweet than most protein powders and there is no noticeable stevia aftertaste. If you like it sweeter, add fruit, dates or a little syrup to make it your own.
Do I need to be vegan?
Do I need to be vegan?
No. Many of our customers aren't vegan. WAM is simply a dairy-free protein powder that works for everyone.
Can I bake with it?
Can I bake with it?
Yes. All four flavours work in pancakes, muffins, baked oats and more. Keep the dough fairly stiff rather than runny, and bake a little cooler than usual. Our guide to baking with protein powder has tips and 20 recipes.
Does it contain soy?
Does it contain soy?
Yes. WAM is a blend of soy, pea and rice protein, so it's not suitable if you're allergic to soy. You'll find the full ingredient lists under "Ingredient list and allergens".
Does Iced Coffee contain caffeine?
Does Iced Coffee contain caffeine?
Iced Coffee is made with decaffeinated coffee.
Is it a good gift?
Is it a good gift?
Yes. It's an easy way to share WAM with friends who are curious about protein powder but don't want to commit to a full bag.
Vegan Protein Made in Germany
WAM and its packaging are both made in Germany, and the powder is produced in an IFS Food-certified facility. Every raw material comes with a supplier batch certificate, and selected batches of the finished product are tested for heavy metals by Eurofins, an independent lab. You can read the reports on our Heavy Metals & Testing page.
The flat pouch takes up less space in transport than a rigid tub, there's no single-use plastic scoop inside, and every bag funds the collection of 250 g of ocean-bound plastic through CleanHub.
We Are More
Our products are made to help you fuel up, build strength, and live a healthier, more empowered life. But we’re more than just protein powder. We’re here to challenge outdated stereotypes about who fitness, nutrition, and strength are “for”. Our mission - supported by athletes, coaches and health advocates - is to create a more inclusive fitness world, where underrepresented voices can take up space.
